Chapter 9 Terms Flashcards
audience-focused
to use delivery as a tool to help shape your interaction and involve your audience
expert testimony
claim statement made by an expert in his or her field of expertise
explanatory speaking
expands or deepens the audience’s understanding of a phenomenon, issue, or topic
extemporaneous speaking
presentation style that is practiced
informatory speaking
enhances the audience’s awareness of new or unknown information about an already familiar topic
logos
logical appeals
message focus
to focus too much on the message, creating a rift between the speaker and the audience
pathos
emotional appeals
self focus
to focus too much on what the speaker herself is doing rather than connecting with the audience
statistic
facts or occurrences that are represented numerically