Chapter 9- innovation and change Flashcards
incremental change
a type of change that bends and adjusts existing ways to improve performance
core values
beliefs and values shared by organization members
unfreezing
the phase during which a situation is prepared for change
core culture
the underlying values of the organization
changing
the phase where a planned change actually takes place
commercializing innovation
the process of turning new ideas into salable products
socialization
the process through which new members learn the culture of an organization
reverse innovation
recognition of the potential for valuable innovations to be launched from lower organizational levels and diverse locations, including emerging markets
change leader
a person who tries to change the behavior of another person or social system
strong cultures
social environments that are clear, well defined, and widely shared among members
product innovations
changes that result in new or improved goods or services
value-based mgt
a mgt technique that actively develops, communicates and enacts shared values
social entrepreneurship
the pursuit of innovative ways to solve pressing social problems
rational persuasion strategy
a mgt strategy that pursues change through empirical data and rational argument
social innovation
business that is driven by a social conscience