Advertising Flashcards
1
Q
What was the earliest type of advertising?
A
word of mouth and face-to-face
2
Q
What invention led to print ads?
A
The printing press
3
Q
When was the first newspaper ad run and when did it become mainstay?
A
The first ad ran in 1704
-became a mainstay in the mid-19th century
4
Q
What invention helped to advertise?
A
Networks of railroads would transport goods/ads nationally
-led to the development of nation brands
5
Q
How did they expand to national markets?
A
With magazines