Advertising Flashcards

1
Q

What was the earliest type of advertising?

A

word of mouth and face-to-face

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2
Q

What invention led to print ads?

A

The printing press

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3
Q

When was the first newspaper ad run and when did it become mainstay?

A

The first ad ran in 1704
-became a mainstay in the mid-19th century

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4
Q

What invention helped to advertise?

A

Networks of railroads would transport goods/ads nationally
-led to the development of nation brands

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5
Q

How did they expand to national markets?

A

With magazines

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