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Audrey Balas
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Decks in this class (32)
Functions of Mass Media
Content function vs medium function,
Manifest vs latent functions,
Societal functions 6
21
cards
Storage Issues of New Media
Storage issues 5,
Longevity,
Capacity
8
cards
Film
At is the medium,
Wh,
How do films alter emotions
18
cards
The Golden Age
Historical content during the gol...,
How did the historical context in...,
Other new genres of film
9
cards
Response to the Post-War Decline of Film
What gimmicks did the film indust...,
What type of film emerged in the ...,
What is the period after the decl...
10
cards
Films Based on Other Media
What other types of media might f...,
Lowest common denominator meaning,
Money made and spent in hollywood
4
cards
Actors
How has the ways actors are paid ...,
How do studios increase viewing a...,
Why are famous actors paid so much
8
cards
Independent Films
Independent film definition,
How were films viewed differently...,
Independent film characteristics
5
cards
Theaters
Why type of exhibition centers ar...,
Birth of cineplex multiplex,
Where are many theaters found
7
cards
Film Relationship with TV
How has the relationship between ...
1
cards
Video
What strategies did studios use t...,
What is another way studio make m...,
Is the movie theater going to die
3
cards
Audience
About how many tickets sold annually,
Who is the main audience at theaters,
Which gender attend more
4
cards
Nature of Film
What is the most persuasive media,
What does it mean to say film is ...,
What does a film try to do
4
cards
Regulation of Film
1915 supreme court case,
What was the response to people s...,
What was the miracle case
4
cards
Digital Nature of Film, Internet, & Effects of the Internet
How has the nature of film changed,
How has digital media changed dis...,
Digital downloads
7
cards
Economics of the Mass Media
What are the four media support s...,
Audience,
Advertising
34
cards
Ethics of Mass Media
What are the main concerns of eth...,
Privacy,
Basic obligations to fellow humans
18
cards
Factors Influencing Selection with the News
Gatekeeper,
What is the mirror analogy,
What factors influence selection ...
19
cards
Regulation
What are the two reasons broadcas...,
Regulation examples,
Why has there been a move towards...
14
cards
First Amendment
What type go government is the us,
Liberal democracy,
What three men are important for ...
15
cards
Things not protected by free speech
Things not protected by free spee...,
Libel and slander,
National security
24
cards
Advertising
What was the earliest type of adv...,
What invention led to print ads,
When was the first newspaper ad r...
5
cards
Different Media for Advertising
Newspapers,
Magazines,
Radio
5
cards
TV and Advertising
What demographic are tv advertise...,
Who is the ideal viewer and why y...,
Why are advertisers paying more a...
10
cards
Speech in Colleges and Universities
Heckler s veto,
Where is free speech a main issue...,
Information about heckler s veto
17
cards
Safteyism
Safetysim,
What are the effects of safetysim,
Safetysim
16
cards
Quick Review
Individual functions of mass media 8,
Societal functions of mass media 6,
Storage issues
9
cards
Digitization of Ads
In what wats are ads digitized,
Geofencing,
What information can geofencing c...
9
cards
Different Strategies of Advertising
Rational appeal,
Promising status,
Testimonial
8
cards
New Forms of Advertising
Ways in which new tech is allowin...,
Ad blockers,
Product placement
10
cards
Internet Advertising
Banner ads,
Spam,
Around the world ads
13
cards
Informercials and the Super Bowl
Infomercial,
Why is the super bowl so importan...,
What is the most powerful adverti...
4
cards
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Communications Final
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Decks:
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