7.1 Memory and Systems Flashcards
memory meaning
collection of systems that store info in diff forms for differing amounts of time
store meaning
retain info in memory without using it for any purpose
control process meaning
shift info from one memory store to another
attention meaning
selects which info will be passed on to STM
2 types of sensory memory
- iconic
- echoic
sensory memory meaning
Memory store that accurately holds perceptual information for a brief amount of time
encoding meaning
process of storing info in LTM system
retrieval meaning
brings info from LTM back into STM
ex; remembering a movie you watched last week
iconic and echoic memory difference
- iconic = eye
- echoic = ear
how long does iconic memory last
one half to one seconds
what did george sperling’s experiment tell researchers about the size of sensory memory
the human visual system is capable of retaining information even if the exposure is very brief.
how long does echoic memory last
5-10 s
another word for attention
spotlight
what is change blindness
Demonstrates rapid decay of sensory memory
2 images are displayed and are continuously altered
- participants detecting change b/w 2 images
why is change blindness hard to notice in the experiment
the appearance of the blank screen b/w the 2 photographs occupies sensory memory so making the memory of the previous photograph less accessible
definition of STM
memory store with limited capacity and duration
how long does STM last
30 seconds
capacity of short term memory is summed up as__
“the magical # 7, plus or minus 2”
= people are able to remember seven units of info
what trick can we use to increase amount of info in STM
chunking
= Organizing smaller units of information into larger, more meaningful units
ex: UNICEF CIBS
LTM meaning
Memory that holds info for extended periods of time, if not permanently
= no capacity limitations
TOT (Tip of tongue) phenomenon
when u are able to retrieve similar sounding words or words that start with same letter but cant quite retrieve the word you actually want
2 ways to organize LTM info
- based on its categories
- TOT
serial position effect
when most people recall first few items from a list and last few items, but only an item or 2 from middle
primacy effect
first few items are remembered easily because it begun entering LTM
recency effect
last few items are remembered well because it is still in STM