4.1 Best Practices for working with Human Test Subjects Flashcards
What is the ultimate goal of design research?
To build something useful for real human beings.
What is Utility in UX Design?
The features and functionality needed to complete important tasks
What is Usability in UX Design?
How easy your project features are to use, as well as whether they bring satisfaction
What is Usability + Utility =
Useful
For something to be useful, what must it address?
For something to be useful, it must address the functional and emotional requirements expressed by your target audience during research.
What is the only way to validate the usefulness of your design or prototype?
To test it with real people using evaluative research methods such as usability testing.
What is Informed consent?
The process of helping research participants make an educated decision as to whether they want to take part in your research.
Informed consent describes the nature, intent, and details of your study to participants, allowing them to make a conscious decision on whether or not they want to participate.
What is sampling bias?
Errors in results due to a non-random selection of test participants.
What is Hallway Testing?
Approaching friends, coworkers, or strangers in their natural environment. aka Guerrilla Testing
Which of the following is a good rule-of-thumb when contacting participants via email?
a. Use literary language
b. Leave the instructions vague
c. Keep your message brief
d. Write long blocks of text
c. Keep your message brief
The process of helping research participants make an educated decision as to whether or not to participate in your study is called which of the following?
a. Informed incentive
b. Task analysis
c. Informed consent
d. Needs assessment
c. Informed consent
In a message to her research participants, Clare Rackstall clearly lists the benefits of participating in the research study, including free access to the existing product, an iTunes gift card, and an explanation on how the results of the study will help many others. What strategy has she implemented in her message?
a. Keeping the message brief
b. Using simple language
c. Highlighting the incentive
d. Downplaying the benefits
c. Highlighting the incentive
Your goal as a UX designer is to build something useful for real human people. In order to do that, your designs need to combine usability and utility. Which of the following is an example of utility in a calendar app?
a. Timezone options
b. Bold colors
c. Simple interface
d. Engaging mascot
a. Timezone options
You’re creating an app to promote the farmer’s markets in your city in hopes of increasing their visitors. You run usability tests with frequenters of these markets. Which of the following suggestions can decrease your risk of sampling bias?
a. Discuss farmer’s markets with elderly visitors
b. Share samples from the farmer’s market in your neighborhood
c. Ask testers which farmer’s market is their favorite
d. Find testers who’ve never visited farmer’s markets
d. Find testers who’ve never visited farmer’s markets
