3.1.3 Flashcards

1
Q

aim

A

general goal of a business

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2
Q

objective

A

specific target that is set for a business to achieve

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3
Q

what does SMART stand for?

A

Specific
Measurable
Achievable
Realistic
Time bound

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4
Q

aims/objectives of businesses

A

-survival
-profit maximisation
-growth
-market share
-customer satisfaction

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