11/5 Class Flashcards
1
Q
corporate diversification
A
product diversification
geographic market diversification
product market diversification
2
Q
corporate diversification vs vertical integration
A
when a company diversifies it makes other products for other firms, but they are vertically integrating when they are going into inputs they need
3
Q
why is dana her the only one who can do this so well
A
??????? how to generate cooperation