Week 4 Religious Food Products Flashcards
Canadas Muslim population
Canadas muslim population hit one millions in 2011 and is expected to triple to three millions by 2030
How are companies accomodating muslim consumers?
companies such as Nestlé Walmart Kentucky fried chicken Campbell’s McDonald’s etc. are developing strategies to peel to Muslim consumers such as Halal certified food
Halal expo Canada

How has kosher consumption in canada changed?
During the last decade the market for kosher food has increased on a yearly basis in North America.
Majority of kosher consumers?
mostly non-jew willing to spend more money based on assumption of food quality, general healthfulness and food safety
What info does the kosher label provide?
provides those with food allergies and inteolerances with information to help then identify dairy or meat free products
Kosher products compared to halal products
- kosher products far outnumber halal products in supermarkets in Canada and US
- Muslims may use Kosher food symbols to guide their choice
In Islam eating meat is regarded as _______
Halal
How might Muslim vegetarianism be viewed?
some believe that rejecting meat that has been allowed by God is haram
- believe vegetarianism and Islam is incompatable
What is an important religious festival for Muslims?
Eid al-Adha (feast of the sacrifice)
- sacrifice an animal
Where can Halal be purchased?
Halal meat can usually be purchased mostly from small, privately owned halal meat shops located in large cities
- somewhat coming into bigger supermarkets now
What is halal consumer purchasing influenced by?
primarly influenced by their confidence that meat is halal, not the price of the meat
canadian Halal market
highly profitable
- Alberta Department of Agriculture call the Halal industry: one of the biggest opportunities open to Alberta producers and processors
- MOre alberte beef producers are obtaining halal certification
What makes meat Halal?
- slaughtered by hand
- blood drained
- meat blessed
Slaughter regulations in Canada?

How do Muslims know if meat at grocery stores and restaurants are Halal?
Halal authenticity
- owners are known Muslims
- Halal sign in window
- Halal certified product
two most common Halal certified organizations in Canada
- Islamic food and nutrition council of Canada (IFANCC)
- Canadas Halal monitoring authority (HMA)
role of Halal certified organizations in Canada
- Inspects ingredients in food production procedures
- conduct audits of facilities
- requires authorized slaughter
In Canada how is Halal fraud prevented?
- Products are not allowed to say Halal unless the name of the person or body that is certified the food is Halal is indicated on the label
- Hello claims must be truthful and not misleading so people can make informed decision

The Islamic food and nutrition council of Canada (IFANCC)
what does the Canadian food inspection agency now require about Halal food labels?
Identify the person or organization who is certified the product.
Why do some Canadian Muslims think that regulation of food labels needs to go even further than just seeing the organization?
- Worried that the new rules don’t determine who gets to certify halal Foods
- no unified certifying body to certify the certifiers
- hard for government to get involved because these are different interpretations of Whole Foods.
- Communities should form one standard and food companies should seek out most reputable Halal organizations
what makes kosher meat production expensive?
- requires trained Jewish slaughter
- meat inspections
- kashering



