Unit 4 topic 1- Asch's conformity experiment

Question 1

aim

Answer 1

discover extent of individual to conform with others in a group

Question 2

setting

Answer 2

placed in group of 7 with 1 participant others are actors

Question 3

procedure

Answer 3

individuals are shown control line and asked which line most closely represents the control line out of three options. actors gave the wrong answer

Question 4

results

Answer 4

74% of participants conformed to at least 1 wrong answer.

Question 5

conclusion

Answer 5

people are willing to ignore reality in order to fit into a group

Question 6

conformity

Answer 6

individuals attitude, behaviors or cognitions complying with that of the group.

Question 7

factors affecting conformity

Answer 7

group size, unanimity, deindividualization

Question 8

group size

Answer 8

conformity increased as group size increased up to 4 people

Question 9

unanimity

Answer 9

when group agreed, conformity increased. when 1 other person disagrees, conformity of participant decreased by 80%

Question 10

deindividualization

Answer 10

demonstrated when individuals were not identified, conformity decreased.

Question 11

normative influence

Answer 11

seek acceptance and approval from others.

Question 12

informational influence

Answer 12

when we don’t have same ability as others, we look to see how they behave so we produce correct response

Question 13

culture

Answer 13

individualist culture values have lower conformity whereas collectivist has high conformity.

Question 14

social lofing

Answer 14

when individuals work in groups and take different roles. there is a tendency to reduce efforts because of belief others in group will do it.