Types of conformity Flashcards

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1
Q

What is conformity?

A

Conformity is when the behaviour of an individual or small group can be influenced by a larger more dominant group

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2
Q

What are the 3 types of conformity?

A

Internalisation
Compliance
Identification

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3
Q

What is internalisation?

A

Going along with the majority and believing in their views- you have accepted their views

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4
Q

What is informational social influence?

A

When you are in an unfamiliar situation and have to look to others for information about how to behave

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5
Q

What is compliance?

A

Agreeing with the majority even if you don’t agree with the views

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6
Q

What is normative social influence?

A

You just appear to do what is normal as going against the majority may cause rejection from the group

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7
Q

What is identification?

A

Conforming to what’s expected of you to fulfil a social role. Changing your behaviour because you want to fit a social role or imitate a role model

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8
Q

What was Sherif (1935) experiment?

A

Sherif used a visual illusion called the auto-kinetic effect where a stationary light viewed in a dark room appears to move. Participants were falsely told the experimenter would move the light. In public the group of 3 would repeatedly guess at how far the light had moved.

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9
Q

What were the results of Sherif’s experiment?

A

When participants were alone, the estimations between participants varied widely while when they were in a group the estimates were similar.

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10
Q

What was the conclusion for Sherif’s experiment?

A

Participant’s estimates were effected by other peoples. They were affected by informational social influence

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11
Q

Evaluation of Sherif’s lab experiment.

A

Lab- good control of variables- reduced chance of extraneous variables- cause and effect can be established- can be replicated
Artificial environment- low ecological validity

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12
Q

Evaluation of Sherif’s repeated measure.

A

Participant variables were kept constant

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13
Q

Evaluation of Sherif’s ethical issues.

A

The issue of deception as participants were told that the light was moving when it wasn’t

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14
Q

Evaluation of Sherif’s sample size.

A

The sample was quite limited- they were all male so they can’t be generalised and aren’t representative of society

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15
Q

What was Asch’s experiment?

A

In groups of 8 participants judged line lengths by saying out line which comparison line the standard line matched. There was only one real participant in the group

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16
Q

What were Asch’s results?

A

In the control group the participant got the answer wrong 0.7% of the time and in the critical trial 37% of the time participants conformed

17
Q

What was Asch’s conclusion?

A

The control group showed that it was easy to complete the task however 37% of people were wrong showing they conformed due to normative social influence

18
Q

Asch’s evaluation of lab experiment.

A

Lab- good control of variables- reduced chance of extraneous variables- cause and effect can be established- can be replicated
Artificial environment- low ecological validity

19
Q

Evaluation of ethical issues of Asch’s experiment

A

The participants were deceived and may have felt embarrassed when they were told the results. They also were not protected from psychological stress

20
Q

Evaluation of Asch’s sample size.

A

The sample was biased as only males from the same age group were used.

21
Q

What situational factors were Asch’s participants influenced by?

A

Group size
Task difficulty
Social support

22
Q

What did task difficulty have to do with Asch’s experiment?

A

The harder the experiment the more likely people are to conform

23
Q

What does social support have to do with Asch’s experiment?

A

If the participant had a fellow confederate agree with them the rate of conformity fell to 5.5%

24
Q

What does group size have to do with Asch’s experiment?

A

The smaller the group size the easier it is to resist conformity. There are little changes however after 3 confederates.

25
Q

What was Zimbardo (1973) study?

A

How people conform to social roles