Theme 4 Topic 5 - Global Mergers and Joint Ventures Flashcards
1
Q
Define Merger
A
Where two firms agree to combine their resources and form one company
2
Q
Define Joint Venture
A
Where two firms agree to work together on a large project
3
Q
What are five reasons for global mergers and joint ventures?
A
Spreading risk over different countries, Entering new markets and trade blocs, Acquiring national and international brand names or patents, Securing resources and supplies, Maintaining or increasing global competitiveness
