Theme 4 Topic 4 - Gobal Markets Flashcards
Define Push Factors
Adverse factors in the existing market encouraging a firm to seek international opportunities
What are two examples of push factors?
Saturated markets and Competition
Define Pull Factors
Factors that entice firms into new markets
What are two examples of pull factors?
Economies of scale, Risk spreading
Define Off-Shoring
Moving manufacturing or service industries to a location with lower costs
Define Outsourcing
Moving an entire business function or project to a specialist external provider
What is a disadvantage of outsourcing?
Reliance on third party firms can leave a firm vulnerable to poor quality or communication difficulties between the firms
What are five key considerations when deciding whether an overseas country could be a good market to enter?
Disposable incomes, Ease of doing business, Infrastructure, Political instability, Exchange rate
What are eight key considerations when deciding whether an overseas country could be a good production location?
Cost of production, Skills and availability of workforce, Ease of doing business, Infrastructure, Location in trade bloc, Political stability, Natural resources, Likely return on investment