Target Customer Group Flashcards

1
Q

Group of possible consumers or organizational buyers to whom wants to sell it’s products services

A

Target market

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2
Q

Products or service may be intended for a business to business or business to consumer market

A

Consumer or business

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3
Q

According to the place where possible customers live or work

A

Geographic

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4
Q

Describing by means of age gender income level of customers life’s

A

Demographic

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5
Q

Characteristics are based from the intrinsic traits of a customer ( personality lifestyle social status)

A

Psychographic

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6
Q

Businesses these days define the target market based on which generation they were born

A

Generation

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7
Q

It is a group of subjects who share significant characteristics or typically subjects who experienced a common event

A

Cohort

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8
Q

Use the stage of life for target marketing

A

Lifestage

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9
Q

Based on customer loyalty occasion-based consumer usage

A

Behavioral

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