Customer Segments Flashcards
1
Q
Shared needs behaviors and other traits can be best for customer segmentation
A
Customer segments
2
Q
An unsegmented market customer must be number of people who has similar problem
A
Mass
3
Q
this segment should be strictly defined based on the preferences
A
Niche
4
Q
Based on small differences and customer segments
A
Segmented
5
Q
Very diverse needs and wants
A
Diversified
6
Q
Customer are reliant with each other
A
Multi-sided platforms