psych people Flashcards
John Watson and Rosalie Raynor
Little Albert case study; classical conditioning; generalization
Ivan Pavlov
classical conditioning
Sigmund Freud
ID, ego, superego; defense mechanisms
Howard Gardner
MI (Multiple Intelligences) theory
Sternberg: Stanford-Binet
Developed theory of IQ
Albert Bandura
Bobo doll; social learning; imitation; modeling; vicarious learning
B.F. Skinner
Pioneered the study of operant conditioning
Edward L. Thorndike
First proposed the Law of Effect
Young-Helmholtz
Color vision theory; trichromatic
Edward Sapir and Benjamin Lee Whorf
Theory of Linguistic Relativity
Noam Chomsky
Language acquisition is biologically based; LAD
Elizabeth Loftus
Studies false memories, framing, eye-witness fallibility
Edward Tolman
Rat in maze exp. demonstrating cognitive map; latent learning
John Garcia
Conditioned taste aversion; bait shyness
Wolfgang Koehler
Chimp experiment to demonstrate insight learning
Breland & Breland
Instinctual drift; revert back to biologically-based behaviors
Paul Broca
Discovered area in left frontal lobe; speech production
Carl Wernicke
Discovered area in left temporal lobe; language comprehension