Persuasion Flashcards
According to Conger, the first part of persuasion is to establish _________
Credibility
According to Conger, the sources of credibility are ________ and _________
Expertise & Relationships
According to Conger, the third part of persuasion is to provide __________
Evidence
According to Conger, the second part of persuasion is to frame for _________
Common ground
According to Conger, the fourth part of persuasion is to connect _________
emotionally
According to Conger, the fourth way NOT to persuade is to assume persuasion is a ____________
One-shot
According to Conger, the second way not to persuade is to _________ compromise
Resist
According to Conger, the first way not to persuade is to attempt to make the case with an _________ & __________ sell
Up-front & Hard
According to Conger, the third way not to persuade is to think the secret of persuasion lies in presenting great __________
Arguments