MIL (Group RECI) Flashcards

1
Q

Media experience is limited

A

Traditional Media

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2
Q

media experience is more interactive

A

New media

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3
Q

One directional

A

Traditional Media

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4
Q

Audience are more involved and can send feedback simultaneously

A

New media

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5
Q

Sense receptors are very specific

A

Traditional Media

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6
Q

Integrates all aspects of old media

A

New media

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7
Q

Evolution of media (4)

A
  • Pre-Industrial Age
  • Industrial Age
  • Electronic Age
  • New / Information Age
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8
Q

People discovered fire, developed paper from plants, and forged weapons and tools with stone, bronze, copper and iron

A

Pre-Industrial Age (Before 1700)

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9
Q

Example forms of media in Pre-industrial age (7)

A

Cave painting
Clay tablets in Mesopotamia
Papyrus in Egypt
acta diurna in Rome
Diabo in China
Codex in Mayan region (5th Century)
Printing Press using Wood Blocks (220 AD)

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10
Q

People used the power of STEAM, developed MACHINE TOOLS, established IRON PRODUCTION, and the manufacturing of various producs

A

Industrial age (1700s to 1930s)

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11
Q

Example forms of media during the Industrial Age (9)

A

Printing press for mass production
Newspaper the London gazette
Typewriter
Telephone
Motion picture photography/projection
Commercial motion pictures
Motion pictures with sound
Telegraph
Punch Cards

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12
Q

The invention of the TRANSISTOR ushered in the ___________. People harnessed the power of transistors that led to the transistor radio, electronic circuits, and the early computers. In this age, long distance communication became more efficient

A

Electronic Age (1930s to 1980s)

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13
Q

Example forms of media during electronic age

A

Transistor radio
Television
Large electronic computers
Mainframe computers
OHP, LCD Projectors

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14
Q

The INTERNET paved the way for faster communication and the creation of social network. People advance the use of MICRELECTRONICS with the invention of personal computer, mobile devices, and wearable technology. Moreover, voice, image, sound and data are digitalized. We are now living in the information.

A

New/Information Age (1900s to 2000s)

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15
Q

Example forms of media during New age / information Age (10)

A

Web browser
social network
Video
Augmented reality
Video Chat
Search Engine
Portable Computer
Smart computer
Wearable technology
Cloud and big data

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16
Q

When did pre-industrial age happen

A

Before 1700

17
Q

When did industrial age happen

A

1700 - 1930’s

18
Q

When did electronic age happen

A

1930 to 1980’s

19
Q

when did new/information age happen

A

1900 to 2000’s