⭐⭐Joy, Kimball and Zabrack Flashcards

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1
Q

Possible Questions

A

Discuss Social Cognitive Theory.

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2
Q

Year

A

1986

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3
Q

Aim

A

Study the impact of television on children’s aggressive behavior.

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4
Q

Sample

A

120 children in town called Notel

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5
Q

Procedure

A

Longitudal naturalistic experiment
- 3 small towns, British Columbia, Canada
- TV introduced to Notel in 1973
- Two other communities used as control. Already had access to TV, but gained access to same channel as Notel at same time
- Psychologists observed behavior of children on playground in 1973, and in 1975 2 years after to see if there was any difference
- teacher and parent ratings of aggressive behavior
- television viewing habits obtained

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6
Q

Results and Conclusion

A
  • Aggressive behavior in children of Notel increased significantly from 1973 to 1975
  • Aggressive behavior in children in other two towns did not increase significantly
  • Males were more physically aggressive than females

Children may develop aggressive behavior by watching television.

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7
Q

Evaluation

A

Ecological Validity: High
- Natural setting

Internal Validity: low
- many uncontrolled variables
- hard to determine cause and effect relationship

Researcher Triangulation
- Many observers compared results

Data triangulation
- Data obtained from parents and teachers as well as researchers

Reliability
- Since natural experiment, not easy to replicate

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