importance of communication Flashcards
what is communication in a business context
communication involves sending and receiving information
what are communication channels
the routes through which messages and information travel within a business.
what is downward communication
downward communication is the flow of information from the top of the business hierarchy to the bottom, often from managers to subordinates
what are the benefits of downward communication
managers can organize, control, and command employees, while subordinates receive clear instructions and leadership
what is upward communication
the flow of messages from subordinates at the bottom of the hierarchy to managers at the top
how does upward communication benefit employees?
employees feel valued as their feedback and requests are considered, leading to higher motivation and productivity
how does upward communication benefit managers
managers gain insight into employee needs, problems, and perspectives, helping them make better decisions
what is horizontal communication
horizontal communication involves the exchange of messages between employees on the same hierarchical level
what is vertical communication
vertical communication refers to the exchange of information between subordinates and their line managers or supervisors
what is internal communication
internal communication occurs between people within the business, such as during board meetings or between a subordinate and manager
what is external communication
external communication is the exchange of information between the business and external stakeholders
list internal stakeholders
owners, managers, employees, financiers
list external stakeholders
customers, government, local community, suppliers
what is formal communication
formal communication uses standardized channels like social media platforms and emails for exchanging information
what is informal communication
informal communication involves unofficial channels like rumors and gossip
