Elkingtons triple bottom line model Flashcards
1
Q
What are the three overlapping areas (venn diagram)
A
People, profit and planet.
2
Q
What is it called when performance is reported back to shareholders?
A
Triple bottom line reporting
3
Q
What is the idea?
A
That businesses are responsible to all stakeholders, planet. Only doable if all areas are balanced.
4
Q
What is it good for?
A
Assessing overall performance.