Benchmarking Flashcards
1
Q
What does benchmarking study?
A
It studies other businesses
2
Q
What does benchmarking aim to do?
A
It aims to innovate by adopting the same methods
3
Q
Why does benchmarking motivate?
A
Its encouraging to introduce an already successful process than to introduce something that is unknown.
4
Q
What is a downside to benchmarking?
A
It wont lead directly to new products
