copywriting secrets #8 - #13 Flashcards

1
Q

COPYWRITING SECRET # 8

A

WHAT MAKES YOU UNIQUE

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2
Q

DON’T BE BETTER …

A

BE DIFFERENT

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3
Q

ME TOO

A

SAME AS THE MARKET

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4
Q

ME BETTER

A

SAME AS THE MARKEY, BUT BETTER

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5
Q

ME DIFFERENT

A

I’m DIFFERENT TO THE MARKETPLACE.

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6
Q

What will the customer ask in regards to your U.S.A?

A

Why should I do business with you versus every other option, including doing nothing?

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7
Q

What will be the point of difference if you don’t have a U.S.A with your competition?

A

The price.

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8
Q

What should you start focusing on in regard to bringing about greater awareness with U.S.A?

A

Focus on ads, pages, copy, and emails and analyze they’re U.S.A

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9
Q

COPYWRITING #9

A

THE 3 BOX METHOD

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10
Q

CONTRAST PRICING

A

THE 3 BOX METHOD

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11
Q

THE 3 BOX METHOD

A

SILVER PRICING, GOLD PRICING, PLATINIUM PRICING.

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12
Q

WITH THE 3 BOX METHOD, WHAT ARE YOU TRYING TO ACCOMPLISH?

A

TO MAKE THE PRICING IN THE MIDDLE, THE PERFECT CHOICE.

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13
Q

COPYWRITING SECRET # 10

A

SCARCITY TACTICS

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14
Q

What is the purpose of using scarcity tactics?

A

To stop procrastination and get the customer to buy.

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15
Q

What part of the “proven formula’ do you use alongside scarcity tactics?

A

You use ‘URGNECY’ and ‘CALL TO ACTION’.

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16
Q

Scarcity method.

A

Time - urgency “For the next 7 days”

Quantity - urgency “Only 4 remaining.”

17
Q

The 3 types of closing -

A

Closing one to one.
Closing one to hundred/ group.
Closing in print - Copywriting.

18
Q

How do you make money 24 hours a day?

A

You set up and autoresponder.

19
Q

SECRET #11

A

UNIQUE GUARANTEES

20
Q

SECRET #12

A

TELL THEM WHAT TO DO

21
Q

When do you not have to have a lot of guarantee?

A

When you have authority in the marketplace.

22
Q

Are people impatient?

A

Yes, make it easy, not difficult to buy.

23
Q

When telling them what to do -

A

Make it obvious and simple,

Make it easy to buy and take action.

24
Q

SECRET # 13

A

Talk about the consequences of not buying.

25
Q

Do most people have low self-esteem?

A

Yes

26
Q

What questions are you asking in regards to secret #13

A

What will happen if they don’t buy your product?

What problem do you solve?

27
Q

Why do people not buy things on the outside?

A

Most people don’t buy, not because they don’t believe you. Most people don’t buy because they don’t believe in themselves.