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Leaving Cert Home Ec - > Consumer Studies > Flashcards

Consumer Studies Flashcards

1
Q

Factors that influence a consumers choice

A 
Income
Personal preference
Advertising
Marketing
Packaging
Values
Other people’s recommendations
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2
Q

Classification of retail outlets

A 
Supermarkets
Hyper markets
Independent shops,
Department stores
Multiple chain stores
Discount stores
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3
Q

Advantages of on,one shopping

A

Don’t have to leave house
Easy - many websites
Cheaper because it’s easier to shop around
Not restricted by shop opening times

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4
Q

Disadvantages of online shopping

A 
Risk of credit card fraud
Risk of impulse buying
Product may not be as expected
Delivery takes long
Postage charges
Returning is 
 annoying
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5
Q

Examples of retail psychology

A 
Shop layout 
Background music
In store smells
Product placement
Shelf position
Pricing
Food samples
Loyalty schemes
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6
Q

Changes in shopping patterns over recent years

A

Online shopping
Higher expectations regarding quality, price, stock, hygiene
Later opening times or 24 hour
Environmental awareness
Tradition eg independent shops has loyal customers
Payment methods from cash to card

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7
Q

What is field research

A

Collecting data and information that has not been collected previously eg by interviews, surveys

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8
Q

Advantages of field research

A

Specific
Current
Accurate

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9
Q

Disadvantages of field research

A

Time consuming

Expensive

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10
Q

What is desk research

A

Involves collecting and analysing data and information that already exists eg by newspapers, internet, company reports

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11
Q

Advantages of desk research

A

Cheap

Quick

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12
Q

Disadvantages of desk research

A

General
Not specific
May not be current

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13
Q

How does consumer research help manufacturers and retailers

A

Provides info about their customers, target market, their age,gender lifestyle
Reduces financial risk - avoid investing in a product that won’t sell
Overproduction is avoided
Helps determine recommended retail price

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14
Q

Benefits of consumer research for consumer

A

Their needs and wants are identified

Competition between producers means better and cheaper products are always being made

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15
Q

Sources of consumer information

A 
Websites
Salespeople
Showrooms and exhibitions
Advertising
Manufacturers leaflets
Other people
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16
Q

Consumer rights

A 
Right to correct information
Right to choice
Right to value for money
Right to safety
Right to redress
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17
Q

Consumer responsibilities

A 
To be informed
To be aware of quality and value
To follow instructions
To complain
To avoid waste
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18
Q

4 laws for consumer protection

A

Sale of goods and supply of services act 1980

Consumer protection act 2007

Electronic commerce act 2000

Consumer credit act 1995

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19
Q

Under s.o.g.a.s.o.s.a.1980 all goods must be

A

Of merchantable quality
Fit for purpose
As describe
Correspond to samples

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20
Q

Under s.o.g.a.s.o.s.a.1980 all services must be

A

Supplied by a person with necessary skills
Supplied with care and diligence
Completed with good quality materials

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21
Q

4 Rs of redress

A

Refund
Repair
Replace
Repeat service (f.o.c)

22
Q

What is a guarantee

A

A written contract between the manufacturers and consumers that states if a failure arises with the product purchased, within a certain period of time, the manufacturer will repair or replace the product for free

23
Q

What is the consumer protection act

A

Protects consumers against false or misleading claims made about goods, services or prices

24
Q

What is the electronic commerce act 2000

A

Provides additional safety to consumers when purchasing online

25
Q

What is the consumer credit act 1995

A

Protection for borrowers

  • monitors credit advertising
  • imposes that all agreements must be in writing
  • states that lenders must not visit borrowers in their workplace seeking payment
26
Q

Statutory consumer protection agencies

A 
Competition and consumer protection commission
Office of the ombudsman
Citizens information board
National standards authority of Ireland
European consumer centre Ireland
27
Q

Role of competition and consumer protection commission

A

Responsible for enforcing consumer protection and competition law in Ireland

28
Q

What does the competition and consumer protection commission do

A

And forces consumer protection legislation
And forces Irish and European competition law
Investigate breaches of these laws
Deformed consumers of the rights responsibilities via phone lines websites on the campaigns

29
Q

Role of the office of the ombudsman

A

Investigates complaints made by members of the public against public bodies in Ireland e.g. local authorities and the HSE

30
Q

How does the offices of the ombudsman work

A

ombudsman examines case
Decide if it requires investigation
Recommend solution to consumer and public body
Most public bodies will comply with recommendations to avoid bad publicity
If they don’t The ombudsman may take report to houses of oireachtas

31
Q

What does the citizens information board fund

A

Money advice and budgeting service MABS

32
Q

What is the national standards Authority of Ireland do

A

Set and in force quality and safety standards for goods and services in Irish industry

33
Q

What award is given by the national standards authority of Ireland

A

ISO 9000 scheme is internationally recognised for high standard

34
Q

What does the European consumer centre Ireland do

A

Give information and advice on consumer rights when buying from other European countries e.g. online

35
Q

What are the voluntarily consumer protection agencies

A

Consumers association of Ireland

Advertising standards authority of Ireland

36
Q

Role of consumers Association of Ireland

A

Consumer choice magazine – gives info on rights and getting value for money
Protects consumers and represents consumers
Produce reports providing info to consumers

37
Q

Role of advertising standards authority of Ireland

A

Promote high standards of advertising and marketing that is
– legal honest truthful
– responsible to consumer e.g. not offensive

38
Q

Procedure for making a complaint

A 
A softer fault found
Proof of purchase
Least formal level e.g. service desk
Letter to head office include (describe good or service/location and date of purchase/proof of purchase, copy of receipt/copy of guarantee/compensation requested/when you expect to hear back)
Small claims court
39
Q

Benefit of Small Claims Court

A

Expensive
Quick
Easy
No solicitor required

40
Q

Procedure of small claim couort

A

– Claimant feels in application. €25 to get processed.
– Notice of claim sent to respondent
– respondent can admit, dispute or ignore claim. 15 days
– disputed: small claim register will try to resolve issue. Maybe refer to court hearing is not resolved
– Ignore: taken as admitted and settled in favour of client. they have 28 days to comply with the judgement

41
Q

Q mark meaning

A

Produced to high standards of excellence

42
Q

Who gives Q mark

A

Excellence Ireland quality Association

43
Q

BsI kitemark meaning

A

High quality of performance and safety

44
Q

Who awards BSI kitemark

A

British standards Institution

45
Q

ISO standard symbol means

A

Goods and services are of excellent quality

46
Q

Who awards ISO 9000

A

National standards authority of Ireland

47
Q

What is guaranteed Irish mean

A

Manufactured in Ireland to a high-quality

48
Q

Who gives out guaranteed Irish

A

Guaranteed Irish limited

49
Q

What does conformitee europeene mean

A

Comply with European safety standards e.g. toys electronics

50
Q

What does double insulated mean

A

Doesn’t require earth wire e.g. hairdryer toaster

51
Q

What does Irish mark of electrical conformity mean

A

High safety levels

Leaving Cert Home Ec - (41 decks)

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