4.7. Social Learning Theory Of Gender Flashcards
Nurture
learn all gender related behaviour from the environment and experience
Observation
simply watching gender related behaviour
Imitation
copying gender related behaviour -> no special relationship
Reinforcement
Operant conditioning- learn through consequence
Direct:
- positive reinforcement -> you get praised for gender behaviour
- punishment -> you get punished for gender behaviour
Indirect:
- positive reinforcement: you watch someone else be rewarded, you repeat as you want the reward
- punishment -> you watch someone else be punished, you don’t repeat as you don’t want to be punished
Identification
a special relationship between yourself and the role model - you see yourself as similar
Modelling
You imitate gender related behaviour of someone you look up to.
They have status/ are desirable
Mediational Processes
- attention: watch gender related behaviour
- retention: you remember and analyse the skill
- motivation: praise/ punishment
- reproduction: you do the action
Strength: Bandura 1
- Children watch a same sex adult model hit a ‘bobo doll’.
- Children then allowed to play in the playroom.
- Children imitated the adults.
- Demonstrates we imitate gender related behaviour from same sex role models -> observation and imitation
Strength: Bandura 2
Same as Bandura 1 but with a consequence
- Cond 1: adult praised - children copied
- Cond 2: adult punished - children didn’t copy
- Cond 3: No consequence (control)
Demonstrates we imitate if positively reinforced (backs up key concept of operant conditioning
Strength: cultural differences
This theory explains same gender differences around the world, through different media and learning experiences
Biological approach cannot explain this
Strength: stereotypes
Can explain males fixed and stereotypical gender related behaviour through direct and indirect reinforcement
Cognitive approach cannot explain this
Weakness: Bruce/ Brenda
Theory ignores any biological influences on gender relate behaviour such as testosterone leads to aggression
However, Bruce/ Brenda can demonstrate nature overrides nurture.