4.3.3

Question 1

6 Considerations for businesses

Answer 1

-Cultural Differences
-Different tastes
-Language
-Unintended meanings
-Inappropriate branding/promotion
-Inaccurate/Inappropriate translations

Question 2

How does adapting to cultural and social factors affect businesses

Answer 2

Helps build relations and achieve long term success

Question 3

How to adapt to cultural differences

Answer 3

Adapt marketing strategies after understanding local values, customs and traditions

Question 4

How to adapt to different tastes

Answer 4

Adapt Product to meet local preferences

Question 5

How to adapt to languages

Answer 5

Need to ensure that messages are translated accurately and appropriately

Question 6

How to adapt to unintended meanings

Answer 6

Need to check for different connotations of symbols, images and language

Question 7

How to adapt to inappropriate/inaccurate translation

Answer 7

Use professional translation services to ensure accurate and culturally appropriate

Question 8

How to adapt to inappropriate branding/promotion

Answer 8

Need to ensure that branding and promotion is culturally appropriate and not offensive