4.2.2 / 4.2.3 Flashcards
5 Factors when assessing a new market
-Levels of growth of disposable income
-Exchange rates
-Political stability
-Infrastructure
-Ease of doing business
What is Infrastructure
The roads, transportation and communication which if good can reduce costs of production
What is Ease of Doing Business
The ease of establishing a business when considering contracts, properties and credit
What is Levels of growth in Disposable Income
Selling products in a country with high disposable incomes are likely to lead to more sales
What is Exchange Rates
A stronger currency will be able to import raw materials at a lower cost
What is Political Stability
A country with a stable government and enforcement is a less risky investment
9 Factors when assessing a new production location
-Government Incentive
-Ease of doing business
-Political Stability
-Natural Resources
-ROI
-Location of Trade Blocs
-Infrastructure
-Skills and availability of labour
-Cost of production