4. Glossary Flashcards
Business objective
A stated measurable target that business plans to achieve
Corporate social responsibility
When business consider the interest of society by taking social responsibility for the impact of their decisions and activities on customerss, employees, communities and the environment
Triple bottom line
The three objective of social enterprises: social, economic and environmental.
SMART objectives
Aims that are specific, measurable, achievable, realistic and time-limited
Business aim
A long term goal that a business hopes to achieve
Mission statement
a brief statement of the business’s core aims, phrased in a way to motivate and stimulate interest.
Business strategy
A long-term plan of action for a business, designed to achieve a particular objective.
Tactic
A short-term action as part of an overall strategy.
Budget
A detailed financial plan for the future
Ethical code
A document detailing a company’s rules and guidelines on staff behaviour that must be followed by all employee.