1.5.5 Business choices Flashcards

1
Q

opportunity cost definition

A

the cost of foregoing the next best alternative

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2
Q

the problem (why opportunity cost)

A

limited recourcwsa
wants unlimited
causes scarcity
business nedds to decide how best to use those recources –> cost of these choices of not choosing the other option

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3
Q

defintion trade-off

A

when less of one is exchanged of more of the other (compromise)

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4
Q

explain trade-off

A

only so much capital and recaources
less of one thing e.g. marketing to do more of sth e.g. new machinery
called compromise = trade-off

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