1.2.2 - Demand Flashcards
What Is Demand?
Amount of a good / service that a consumer is willing and able to purchase at a given price in a given time period.
What Is Meant By Not Effective Demand?
If a consumer is willing to purchase a good but cannot afford to.
What Do Movements Along The Demand Curve Look Like?
What Causes Movements Along The Demand Curve?
Change in price.
What Happens When Demand Contracts?
QD falls due to an increase in price.
What Happens When Demand Extends?
QD rises due to a decrease in price.
What Is The Law Of Demand?
States that there is an inverse relationship between price and QD.
What Do Movements In The Demand Curve Look Like?
What Does A Shift Inward Mean?
Fewer goods are demanded at each and every price.
What Does A Shift Outward Mean?
More goods are demanded at each and every price.
What Is The Mnemonic Used For Factors Shifting The Demand Curve?
PASIFIC
What Are The Conditions Of Demand?
(7 Points)
P - Population.
A - Advertising.
S - Substitute price.
I - Income.
F - Fashion / Tastes.
I - Interest rates.
C - Complement price
What Is Total Utility?
The satisfaction gained by a customer as a result of their overall consumption of a good.
What Is Marginal Utility?
The change in satisfaction resulting from the consumption of the next unit of a good.
What Does The Law Of Diminishing Marginal Utility State?
The satisfaction derived from the consumption of an additional unit of a good will decrease as more of a good is consumed.