Week 10 Flashcards

1
Q

What are 3 tactics for changing health behavior? Give examples of each

A

1) Substitute one behavior with a similar one, usually requires education
-Ex: Tylenol for ASA to prevent Reye’s syndrome
2) Encourage with incentives.
-Ex: greater insurance coverage for mammography
3) Most difficult behaviors to change = behaviors with physiological or addictive components
-Ex: obesity, cigarette smoking.

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2
Q

5 stages of the Transtheoretical Model/Stages of Change Model; describe the first 3 parts:
1) Precontemplation
2) Contemplation
3) Preparation

A

1) Individual has not yet considered changing their behavior; efforts to encourage change not likely to be successful
2) Benefits and barriers to change info helpful
-Information on short, immediate, and long term gains is useful at this stage
3) Preparation: Developing a plan of action
-May be especially receptive to setting goals, considering options, and developing a timetable

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3
Q

5 stages of the Transtheoretical Model/Stages of Change Model; describe:
4) Action
5) Maintenance

A

4) Action: When the change in behavior takes place
-This is the stage when outside support is needed to support and reinforce the change and any setbacks that may occur
5) Maintenance: The new behavior becomes part of the individual’s lifestyle

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4
Q

Social Marketing:
What is it? Give an example

A

Similar to product marketing, using health issues and targeting specific populations.
-Ex. VERB campaign, national youth anti-drug campaign

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5
Q

List and define the 4 P principles of social marketing

A

Product: the behavior or innovation that is being marketed
Price: the benefits, barriers and financial costs
Place: target audience and how to reach it
Promotion: campaign or program to reach the target audience/s

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6
Q

1) What 3 things did the International Sanitary Convention of 1892 discuss?
2) What 3 things did Public Health Emergency of International Concern (PHEIC) discuss?

A

1) Cholera, plague, and yellow fever
2) Influenza, Ebola, and COVID

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7
Q

World Health Organization (WHO) established in 1948 did what?

A

Saw to the eradication of smallpox

[US no longer a member as of Jan 2025]

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8
Q

List 5 key elements of the pandemic preparedness planning cycle

A

1) Strategic planning
2) Operational planning
3) Exercises, reviews
4) Implementation
5) Evaluation

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