Topic 1 & 2 Qualitative & Quantitative Research Methods Flashcards
1
Q
Which research methods are preferred by positivists?
A
- Quantitative research methods
2
Q
Why do positivists prefer quantitative research methods?
A
- As they are objective, data can be cross-examined showcase links & generalisations can be made.
3
Q
Examples of quantitative research methods [5]
A
- Laboratory experiments
- Field experiments
- Questionnaires
- Structured interviews
- Official statistics
4
Q
Which research methods are preferred by interpretivists?
A
- Qualitative research methods
5
Q
Why do interpretivists prefer qualitative research methods?
A
They provide deep, subjective & meaningful insights into social behaviour
6
Q
Examples of qualitative research methods [3]
A
- Unstructured interviews
- Participant observations
- Documents
