research methods and statistics Flashcards
what are the two categories self-report can be split into?
interview and questionnaire
what is self-report research method?
asking paticipants about topic personally for their own report
self-report strengths
researchers can obtain participant’s beliefs, emotions and experiences that they could not observe. high validity, more representative of behaviour being measured
self-report weaknesses
social desirability bias so pps could lie to give researchers what the pps think they want, lacks validity. data often not generalisable so not representative of full population, not reliable
structured interview
pre-set q’s with fixed responses-high reliability but q’s might not be asked in the same way causing lack of consistency
semi-structured interview
pre set q’s but no fixed responses- high reliability but open to interpreter bias
unstructured interview
no fixed questions or answers- high validity but open to social desirability bias
questionnaires
often contains several items to draw information from pps
pilot study
small-scale preliminary version of study, primary of questionnaires
pilot study reasons
check question clarity, check sample method for representativity, check questions are universally understandable, no leading questions, check questions aren’t upsetting to pps, ensure format has enough room
open-ended questions
invite pps to describe and explain providing qualitative data
closed questions
provide pps with a limited choice of answers to collect quantitative data
likert scales
pps given a scale of several options and must pick the option they agree with most, not just a rating scale but still quantitative data but not reliable as numbers can be interpreted differently
rating scales
allow pps to express preferences using numbers but not reliable as numbers can be interpreted differently
experiments
manipulation of variables to create ways to measure factors affecting behaviours
laboratory experiment
-manipulated iv and measured dv
-controlled variables
-artificial enviro/task
-allocation of pps to groups
field experiment
-manipulated iv and measured dv
-controlled variables
-natural enviro/task
-allocation of pps to groups
natural experiment
-natural iv and measured dv
-no control of variables
-natural enviro/task
-no allocation of pps to groups
quasi experiment
-natural iv and measured dv
-controlled variables
-artificial enviro/task
-no allocation of pps to groups
independent measures
variable being manipulated
dependent measures
variable being measured for results
operationalising variables
defining in very specific terms the variables being tested so that the iv is definitely the cause of the effect (dv)
independent measures design
pps only take part in one condition of the experiment