PLANNED VS EMERGENT STRATEGIES Flashcards
1
Q
What is a planned strategy
A
A planned strategy is the formailed strategy set by managers in order to achieve stated objectives.
2
Q
What is a emergent strategy
A
An emergent strategy is the actual strategy that occurs over time as the original strategy is implemented and adjusted to adapt to changes in the internal and external environment.
3
Q
Why will the planned strategy most likely need to be adapted
A
Unless the plan is perfect, the planned strategy will probably have to be adapted to changes in the internal and external environment of the business.
