Newsbeat Flashcards
What radios do Newsbeat own?
BBC Radio, 1 xtra, Asian Network.
BBC Radio content
mainstream music (pop)
newsbeat
weekend, dance music,
podcasts,
life hacks
1 xtra content
urban contemporary music
hiphop
Asian Network content
bollywood
british asian music
talk programs relevant to community.
Arguments for the BBC
-serves underserved audiences
-appeals to niche audiences
-no adverts
-supplies real unbiased news
-cheaper than other subscription based services
-reaches rural communities
Arguments against BBC
-unfair for competition
-unaffordable
-no tax brackets (regressive)
-many generic TV shows (to appeal to mainstream audience still, since theyre paying)
How many listeners do Radio 1 get
8 million listeners
How many listeners do 1 xtra get
724k listeners
1 xtra age range
15-30
How many listeners does Asian network get
476k
Asain network age range
18-34
Asain network demographic
british asian community
pakistan/indian descent
BBC radio age range
15-29