Mens Health Language

Question 1

Apply Barthes

Answer 1

enigma code on front cover
-blast body fat
-lose 8kgs fast

Question 2

Apply Strauss

Answer 2

binary oppositions between the target audience (unfit) and the ideal health that the magazine is promoting

Question 3

Apply Neale

Answer 3

Fulfills many expected conventions of hyper masculinity however has references to mental health which subverts these conventions
repetition and difference.