Deutschland 83 Audience Flashcards
Apply Cultivation Theory
Audiences could establish a mean world index through cultivating beliefs that the East bad, such as Reagans ‘evil empire speech’
They are positioned to say the west is bad in this case
Reception theory
Hegemonic- young people from east, they have not experienced the event for themselves however reflects family history
Negotiated- someone in the UK or America who has dominant ideologies associated from Reagans evil empire speech
Oppositional- biased from own beliefs, possibly a soldier from the west.
Apply End of Audience
transmedia engagement eg. spotify playlists for each episode or the tag #Deutschland83
Apply Jenkins participary culture theory
Active audience creates fan content and Youtube montages through textual poaching.