new technology

Question 1

What is Clicks and Bricks?

Answer 1

• “Clicks and bricks” refers to businesses having both an online presence (clicks) and a physical location (bricks).
• helps increase sales and customer loyalty by broadening distribution channels.

Question 2

How is Social Media used in marketing?

Answer 2

• Social media allows businesses to target adverts tailored to specific demographics.
• younger consumers prefer online entertainment over traditional media.

Question 3

What is M-commerce?

Answer 3

• M-commerce, or mobile commerce, involves buying and selling goods through mobile devices.

Question 4

What is the impact of Pricing and the Internet?

Answer 4

The internet allows easy price comparisons, often leading to lower prices for consumers. Comparison sites like Money Supermarket help customers find the best deals

Question 5

What is E-tailing?

Answer 5

• online shopping that allows consumers to buy goods directly from sellers via the internet.
• reduces costs for businesses
• increases competition
• cost-effective way for entrepreneurs to reach customers.