milit 789 Flashcards
It improves the quality of life. -Communication has been made easier. -Information has become widely accessible. -Conducting research has become more convenient
-Long-distance communication between family members has become possible through video calls or instant messaging.
-It provides entertainment through various cable channels and internet access.
personal
-It generates greater political participation. -In the fields of public service, the media and the government have a longstanding relationship.
-Media keeps the public and even the government informed on what is happening in the country, helping both sectors make political decisions.
-Through media reports of government activities and issues, the public are informed of the political affairs in the country and are further encouraged to take a more active role in the government.
political
It promotes economic opportunities.
-The new media have made it possible for ordinary individuals to offer their materials for consumption, whether free or paid. -YouTube, a free video host, is also an advertising medium. Advertisers pay to display their ads with the videos. YouTube then pays video contributors if their videos get enough views or if their channels have a high subscriber rate.
-It creates new job opportunities. For example, new positions like social media managers or multimedia specialists are now in demand. Likewise, programmers for various platforms can easily find projects or permanent jobs. More specialized jobs lead to higher pay and therefore result in a better economy.
economic
Media and information literacy improves learning environment through different interactive media platforms.
-Reinvention of learning modalities makes knowledge accessible to more people. -Information can be easily accessed and assessed, thus, making studying convenient for students.
-Learning resources can be easily improvised and customized to suit the aptitudes of different types of learners.
educational
Media and information-literate individuals form groups that are said to be more cohesive units than those formed by people who are not, creating a bond that does not only have relational implications but also create social impact.
-People are being connected in ways that were not possible before.
-Media and information literate people would rarely, if ever, fall victim to fake news and consequently react to it in a way that would destroy social relationship.
-It allows people to develop camaraderie and interaction.
-Different social networks sites like Facebook and Instagram can be used to build support groups engaging in different advocacies.
social
It builds professional networks.
-Looking and applying for a job becomes easy by checking different websites.
-Job hunting becomes convenient for applicants who can share their personal profiles and other credentials to prospective companies.
-An individual can conveniently work from home through the use of different media.
professional
refers to how information and ideas are communicated in forms of media, including television, film, radio, newspapers, magazines, advertising, websites, social media, and more. It involves the use of words, images, sounds, and designs to convey messages and emotions to the audience. Just like how we use words and expressions to speak or write, media has its own way of “speaking” to people through visuals, sounds, and words in a way that we can all understand.
media language
are systems of signs, which create meaning
types of media codes
take on the lives of symbols; meaning, the depiction of these codes in a media product frame or shape the narrative in associative or connotative terms. These codes include setting, mise-en-scène, acting, and color
symbolic code
includes the time and place in the media product. can also include any of these elements: Climate/season Landscape People Social structures and economic factors Moral attitudes and behavioral codes
setting
refers to the visual elements in the frame. This means that the composition of all the elements found within the physical boundaries of the shot or the frame creates an effect on the audience and establishes the context of the narrative. For instance, one shot or frame could include the setting, the props, the costumes, the lighting, and the characters. These elements also help us determine the genre of the media product.
Mise en scène
on the other hand, is perhaps the most obvious element we observe as audiences. The actor plays a character through the use of facial expressions, body language, vocal qualities, and movement. Some elements like accent, a nervous tic, and the kind of walk the actor employs for the character all help establish that character for us and make them more believable.
acting
also helps deliver a specific message and foreground our expectations. We have been taught the meanings of colors in our Art classes when we were younger. Those meanings, albeit varying in different cultures, are still very useful.
color
involve the use of production techniques and tools specific to the medium being utilized. These codes are related to the technical aspects of creating and presenting the media content.
include camerawork, editing, audio, and lighting.
Technical Codes
“how the camera is operated, positioned, and moved for specific effects”(Young, 2017). Some aspects include positioning, movement, framing, exposure, and lens choice.
Camera work
- A camera shot that captures an expansive view of the location or setting where a scene or sequence takes place. In an the subject or subjects appear very small.
extreme wide shot
Captures the subject and its surroundings entirely, showing the entire body and providing a sense of location and scale.
wide shot
Frames the subject from the waist up or the chest up, showing more detail while maintaining a sense of proximity.
medium shot
A camera shot that frames the subject from approximately the chest up to just above the head.
medium close up
A camera shot that frames the subject from approximately the chest up to just above the head.
medium close up
Focuses closely on the subject, typically showing the head, face, or a specific feature, conveying emotions and details.
close up
Frames a very small detail or a portion of the subject, highlighting specific and small details, such as an eye or mouth.
extreme close up
Captures the subject from a low angle, looking up at the subject, often used to convey power, authority, or intimidation.
low angle shot
Films the subject from a high angle, looking down on the subject, often used to convey vulnerability, weakness, or inferiority
high angle shot
camera angle where the camera is positioned at the same height as the eyes of the subject being filmed.
eye level angle shot
A camera angle where the camera is positioned very low to the ground, looking upward at the subject
worm’s eye angle shot
also known as a Dutch Angle or Dutch Tilt, is a camera angle where the camera is intentionally tilted or skewed to create a slanted or off-kilter frame.
canted angle shot
also known as a High Angle Shot, is a camera angle where the camera is positioned directly above the subject, looking downward.
bird’s eye
may in be in the form of graphic, rhythmic, spatial, and temporal edits and is the “process of choosing, manipulating, and arranging images and sound” (Young, 2017). Films shot in modern times may intentionally be in grayscale or sepia tone or edited to be so to indicate a certain period or genre. Films are usually not shot chronologically and so editing helps create the illusion that the movie is unfolding naturally, without the intervention of the filmmaker.
editing
includes dialogue, sound effects, and music, and is the “expressive or naturalistic use of sound” (Young, 2017).
audio
manipulation of natural or artificial light to selectively highlight specific elements of the scene” (Young, 2017). It may include quality, direction, source, and color.
lighting
refer to the use of language style and textual layout (headlines, captions, speech bubbles, language style, etc. )
written codes
text indicating the nature of the article below it.
headlines
also known as cutlines, are a few lines of a text used to explain or elaborate the published photographs.
photo captions
are graphic elements used in comic books, graphic novels, cartoons, and other forms of visual storytelling to represent dialogue or speech from characters. They are a fundamental tool for conveying the characters’ thoughts, words, and emotions within the visual narrative.
speech bubble
refer to established and widely accepted practices, techniques, styles, formats, and methods used within a specific medium or genre. These conventions help define and shape how content is created, presented, and consumed, providing a common language and structure for both creators and audiences. Media conventions are important for ensuring consistency, understanding, and familiarity within a particular form of media.
media convention
generally refers to the established or expected practices, styles, and structures within a particular form of artistic or media expression. It involves the conventional or traditional elements that are commonly used or recognized within a specific genre, medium, or artistic discipline. provide a framework or set of rules that creators often follow to ensure coherence, communicate effectively, and engage the audience in a way that aligns with their expectations.
form convention
refer to the common elements, structures, and patterns that are typically associated with storytelling in various forms of media. These conventions help shape narratives and provide a familiar framework that audiences can recognize and engage with. exist across different genres and mediums, guiding the way stories are structured and told. They include elements such as narrative arcs, character development, plot devices, and thematic elements that contribute to the overall storytelling experience.
story convention
