Media Lit L5-L7 Flashcards
3 Types of Media
- Broadcast
- New Media
Media that focuses on plain text
Print Media
Media that focuses on illustration
New Media
SIMPLE AND FLEXIBLE IN NATURE, HAS TEXTUAL DESIGN TO ATTRACT THE READERS and ENABLES LINEAR SEQUENCING OF INFORMATION
Plain Text
art and technique of arranging the visual
component of the written word. It features textual designs with optical illusions that improve readability and help convey meaning. Fonts and alignment are
parts of it
Typography
pictures, photos, images, and graphics used
to channel communication using the sense of sight.
Illustration
general term for any medium that
mainly makes use of sight as a channel to receive the message.
Visual Media
process of visual communication that
organizes and presents information developed through a creative process for a particular purpose.
Graphic Design
3 main types of illustration
- infographics
- cartoon
- photography
VISUAL REPRESENTATION
OF INFORMATION IN A
SIMPLIFIED WAY.
Infographic
A SERIES OF
DRAWINGS THAT TELL A
STORY.
Cartoon
An illustration that provides
opinion or commentary on the
current events or personalities
- Visual medium that engages
the audience
Editorial Cartoon
- LITERALLY MEANS
“DRAWING WITH LIGHT” - PROCESS OF RECORDING
AN IMAGE ON LIGHT-SENSITIVE FILMS
Photography
It Involves the usage of physical medium such as paper, cloth etc.
Print Media
Refers to paper publications (news papers,books, posters, banners, billboards, journals and other materials that are physically printed)
Print Media
Transmits information to a wider and/or farther audience as possible. Immediate transmission of information through signals.
Broadcast Media
Internet is the main gateway in accessing information. Provides connection with people across the globe making
it easy to transmit information
New Media
It is nteractive where 2-way communication is possible which means that you can directly give feedback in the form of comment, like, share and among others.
New Media
1953
The International Business Machine (IBM) shipped its first electronic computers that became known as “701”in the industry.
1969
The Advanced Research Project Network
(APRANET) was created by the US Department of Defense Advanced Research Projects Agency (DARPA).
Developed the first innovation in the emerging Internet architecture: Transmission Control Protocol and the Internet Protocol, now known as TCP/IP
Robert Kahn & Vinton Cerf
A suite of protocols or rules that govern the transmission of data. It was in 1983, when it was universally adopted.
TCP/IP (Transmission control protocol and Internet Protocol)
TIM BERNERS-LEE
1989 ?
1990?
1991?
1995?
1989 – He started as a physicist at the European Center for Nuclear Research (CERN).
1990 – He wrote three fundamental technologies for the internet: HTML, URI/URL, and HTTP.
1991 – He introduced the World Wide Web project to the world.
March 29, 1995 – the free and open World Wide Web was launched to the Philippines.
CATEGORIES OF ONLINE MEDIA
- Interpersonal Communication Media
- Interactive Play Media
- Information Search Media
- Collective Participatory Media
Refers to online media that are used to create and maintain personal relationships.
Interpersonal communication media
Refers to digital games
Interactive Play Media
Refers to online media that are used to store and retrieve information.
Information Search Media
Refers to online media that
centers on creating, sharing
and exchanging information,
ideas and content in online
networks and communities.
Collective Participatory Media
process where several media channels
come together to exist, operate and function in synergy.
Media Convergence
dramatic video and
audio
usually, short
little coverage of
related information
Television
images, audio clips, and/or video clips
more in-depth coverage
links to related information
Internet
still images only,
no audio
more in-depth
coverage
sources for further
information
Newspaper