Influence Campaigns Flashcards
What is an Influence Campaign
Attempt to sway public opinion on political and social issues. These are often Nation-state actors trying to divide, distract, and persuade and try change the way people are voting and thinking in a particular country. They will spend money on advertising.
How do they conduct an influence campaign?
Enabled through social media such as creating, sharing, liking, otherwise amplifying the message. They will create fake users, create content, spam on many sites, and amplify the messages. Real users will catch on, share it, and mass media will pick up the story and continue to spread it.
Hybrid warfare
Strategy for militaries to wage war non-traditionally.
They are attacking an entity with technology Influence campaigns online are what we call cyber warfare.