Human motivators Flashcards
1
Q
What motivates humans to take action
A
Moving towards pleasure
Moving away from fear
People take action with emotion
2
Q
Example of the process
A
You’re the rider of a horse.
The horse is the prospect.
You’re dangling a carrot infront of the horse to make him run towards pleasure.
You’re smaking the horse with a bat to get him to run way from the pain
3
Q
Do people take action with emotion of logic
A
- People are primarily driven to take action based on emotions, not logic or facts.
