growth Flashcards
what are the advantages of internal growth
less risky
more easily manager
what are the disadvantages of internal growth
slower
can be dependant on the state of the market
what are the advantages of being a franchisor
growth is funded by franchisees which helps cash flow and gearing
not much risk as franchisees have liability of their own stores
what are the disadvantages of being a franchisor
you don’t get the full profits of the stores
loss of control and franchisees can end u giving the business a bad name
what is external growth
is when a business grows by joining another business, if this involves a merger or takeover it is called integration
what are the advantages of mergers
combines the strengths of two different companies