GDS Chapter 7 Flashcards
What are the two main goals of composition?
Creating visual interest and clarity of communication.
What is composition?
The form, the whole spatial property, and structure resulting from the arrangement of graphic elements in relation to one another.
What are margins?
The blank space on the left, right, top, or bottom edge of any printed or digital page.
What should you consider when determining the margins?
Consider the content and how the margins can best present it.
What is the midline and it’s role?
An imaginary vertical line down the center of a page that can be used to determine visual balance.
How to create an asymmetrical composition?
Arrange forms to counter-balance each other’s visual weight without mirroring.
What is a plane?
A flat surface.
What are the three main planes?
Foreground, middle ground, and background.
What is the foreground plane?
The part of a composition that appears nearest the viewer.
What is the middle ground plane?
An intermediate position between the foreground and the background.
What is the background plane?
The part of a composition that appears in the distance or behind.
What does the tilted plane do?
Creates the illusion of a three-dimensional space.
What is perspective?
A schematic way of translating three-dimensional space onto a two-dimensional surface.
What is transparency?
Making graphic elements see-through and layering them.
What is volume?
The representation of mass on a two-dimensional surface.