GDS Chapter 15 Flashcards
What is a portfolio?
A body of creative work used to showcase your aptitudes, conceptual and creative thinking, and experience.
How should you archive your work?
Save your projects online or on a device.
Label every file with your last name, project name, and date.
Write a one or two sentence rationale for each project and state it with each project.
What should an online presentation be?
Efficient and professional.
Tips for digital presentations.
Showcase your work, not overpower it.
Organize your work by kind.
Include relevant links.
Make contact information easy to find.
Post a downloadable resume or summary.
Make a short About Me section.
No rambling. Spellcheck.
What should your portfolio reflect?
The kind of work you want to do.
What is the importance of the last project in your portfolio?
It leaves the viewer with a general impression of the entire body of work.
What are the two recommended portfolio sequences?
Next-to-best first, third strongest in the middle, and best piece last.
Best piece first, third strongest in the middle, and next-to-best piece last.
What should you base your personal branding on?
What makes you and your work unique.
How can you express your brand identity in words?
Name, descriptors, resume, twitter, and elevator speech.
How can you express a visual identity?
Typefaces, logotype, icons and symbols, color palette, and portfolio.
What should you not do with your cover letter?
Just repeat the information in your resume.
What should your cover letter be?
Brief, accurate, and using action verbs.
What are some ways to find a job in design?
Creative recruiters, internships, networking, and searching for jobs online.
What should you do before the interview?
Research the company and interviewer if possible. Know the kind of work they do and their clients.
What should you be able to do when presenting your portfolio?
Be able to state the rationale behind your projects.