Espagnol 61 - La publicité Flashcards

1
Q

le publicitaire

A

el publicista

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
2
Q

l’annonceur

A

el anunciante

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
3
Q

les recettes publicitaires

A

los ingresos publicitarios

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
4
Q

la campagne publicitaire

A

la campaña publicitaria

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
5
Q

une publicité

A

un anuncio

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
6
Q

un spot publicitaire

A

una cuña

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
7
Q

le publipostage, le mailing (????? wtf?)

A

el buzoneo

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
8
Q

la publicité cachée

A

la publicidad encubierta

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
9
Q

mensongère

A

engañosa

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
10
Q

tromper

A

engañar

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
11
Q

faire du battage

A

hacer propaganda

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
12
Q

le sponsor

A

el patrocinador

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
13
Q

sponsoriser

A

patrocinar

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
14
Q

le support

A

el soporte

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
15
Q

l’emplacement

A

la ubicacion

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
16
Q

l’enseigne, l’écriteau

A

el letrero

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
17
Q

le panneau

A

la valla

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
18
Q

le stand

A

el puesto

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
19
Q

le présentoir

A

el expositor

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
20
Q

coller une affiche, afficher

A

fijar un cartel

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
21
Q

un prospectus

A

un prospecto

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
22
Q

une brochure

A

un folleto

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
23
Q

le catalogue

A

el catalogo

24
Q

la notice

A

la documentacion

25
Q

les annonces classées (utilité? = 0)

A

los clasificados

26
Q

les petites annonces

A

los anuncios breves

27
Q

le slogan

A

el lema

28
Q

promouvoir (to further yeah yeah trilingue)

A

promover

29
Q

le logo

A

el logotipo

30
Q

la marque déposée

A

la marca registrada

31
Q

le label de qualité

A

el marchamo de calidad

32
Q

le label d’origine

A

el sello de origen

33
Q

un produit d’appel

A

un producto gancho

34
Q

contenir un message

A

encerrar un mensaje

35
Q

cibler une clientèle

A

enfocar a una clientela

36
Q

vanter les mérites

A

encarecer los meritos

37
Q

être réussi

A

ser logrado

38
Q

être abouti

A

ser acertado

39
Q

avoir une portée

A

tener alcance

40
Q

renforcer un produit

A

potenciar un producto

41
Q

marcher

A

funcionar

42
Q

se positionner

A

posicionarse

43
Q

fidéliser

A

fidelizar

44
Q

convaincre

A

convencer

45
Q

attirer

A

atraer

46
Q

captiver

A

cautivar

47
Q

inciter

A

incitar

48
Q

accrocher

A

enganchar

49
Q

établir le contact

A

conectar con

50
Q

frapper

A

impactar

51
Q

interpeller

A

llamar la atencion

52
Q

séduire

A

seducir

53
Q

éblouir

A

deslumbrar

54
Q

influencer

A

influenciar a

55
Q

dérangeant

A

perturbador