Decision Making Flashcards
Confirmation bias
Overlooking data, because you are focused on proving your theory right
Perceptual bias
confirmation bias
Go with what you see first/last
Go with what you like/prefer
Decision making bias
Confirmation bias Overconfidence Stereotyping Groupthink Group Polarization Framing effects
Framing effect
How we view the problem can affect how we try to solve the problem.
Loss framing- Encourages risk, already losing, mind as well go for it. Also fear of loss
Gains framing- Encourages less risk, already ahead why risk it.
Prospect theory
We make decisions based on the perception of loss and gains
Escalation of commitment
Deals with the concept of sunk cost, the more you put into a project the more your loss is and the closer you feel to being done.
Why does escalation of commitment persist
Overconfidence (Confirmation bias)
Social norms- Favours persistence
Framing- Want to avoid sunk costs
Egocentrism
The loss feels greater if happens to you, that is why less likely to fall for escalation of commitment when it isn’t your money
How to solve escalation of commitment
Take self out of the picture
Allow the third party to make the decision
Reward accuracy, not persistence
Remind yourself and group of actual goal at hand