CORRELATION Flashcards
When does correlation occur
CORRELATION: This occurs when there is a relationship between two sets of data.
An increase in promotional spending, and an increase in brand awareness
An increase in staff training budget, and a decrease in complaints
A fall in competitors selling price, and the impact of sales
When does a positive correlation occur
A positive correlation occurs when two sets of data increase or decrease together.
When does a negative correlation occur
A negative correlation occurs when two sets of data change in opposite directions.
What does a strong correlation looks like?
it’s when the points are relatively close together - In an upward manner
What does a weak correlation look like
it’s when the points are not that close to each other - In a declining manner
When does no correlation occur
No correlation occurs when there is no obvious relationship between the data sets.
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