Cognition and Learning Flashcards
encoding
the processing of information into the memory system
visual encoding
the encoding of picture images
acoustic encoding
the encoding of sound
semantic encoding
the encoding of meaning
**retains the most information
hippocampus
processes explicit memory for storage
effortful processing
encoding that requires conscious effort and attention
ie riding a bike
automatic processing
unconscious encoding of incidental info and of well learned info
ie where you ate yesterday
rehearsal
conscious repetition of info
mnemonics
memory aids, usually used as organizational devices
chunking
organizing items into familiar, manageable units
spacing effect
information is better retained when learned over a period of time
serial position effect
our tendency to best recall the last (recency effect) and first (primacy effect) items on a list
storage
the retention of encoded info over time
sensory memory
the immediate, initial recording of sensory info in the memory system
iconic memory
momentary visual sensory memory; lasts no more than a few tenths of a second
echoic memory
momentary auditory memory; sounds and words can be recalled within 3-4 seconds
short term memory (working)
activated memory that holds a few items briefly before the info is stored or forgotten
lasts about 20 sec can contain 5-9 items
important info goes to long term
long term memory
the relatively permanent and unlimited storehouse of memory system
explicit (aka Declarative) memory
memory of facts and experiences that one can consciously know and “declare”
semantic memory
facts and general knowledge
episodic memory
personally experienced events
prospective memory
remembering to do something in the future
implicit (aka procedural) memory
retention without conscious recollection (such as skills)
cerebellum plays a role
flashbulb memories
a clear memory of an emotionally significant event
hormones released during emotional moments enhance the memory creation
storing memories
memories are stored all throughout the brain
long term potentiation (LTP)
increase in a synapse’s firing potential after brief, rapid stimulation; the neural basis for learning and memory
retrieval
the process of getting information out of memory storage
priming
the activation of particular associations in memory
ie “when i hear ____, I think of ____”
Mnemonic devices
context effects
we remember better when we are in the same context as when we originally learned the info
Deja Vu
probably just cues from the current situation triggering retrieval of an earlier experience
mood congruent memory
the tendency to recall experiences that are consistent with one’s mood