Chapter 20 - Developing a Successful Personal Training Business Flashcards
1
Q
clients are never an ___________ of work but rather the entire purpose behind it.
A
interruption
2
Q
may i make a suggestion? Can I recommend a better way of doing that? Can I show you a different technique? Let me show you the right way. Cn I help you with that? Whats your goal for that exercise?
A
Things not to say.
3
Q
when approaching a potential client, tell them a positive benefit of the exercise they are doing. then offer to help them _______________ the exercise. articulate the benefit that they will recieve.
A
maximize
4
Q
Avoid _____________ educating new or potential clients
A
overeducating
5
Q
- choose a desired annual income
- determine how much must be earnedd per week to achieve the annual goal.
- figure out how many sessions need to be performed to earn the weekly goal (and how many clients are needed for those session)
- calculate the closing percentage
- decide in what timeframe new clients will be acquired.
- determine the number of potential clients that need to be interacted with overall to gain clients within the timeframe. Figure out a weekly contact rate based on that number.
- break down the weekly contact rate into daily incrememts.
- further break down the daily contact rate into the number of hourly contacts.
- ask each contact for his or her contact info.
- follow up with a thank you car and a call, and schedule an informal appointment during the member next visit.
A
10 steps to success